The Program Manager, Communications and Public Information Officer reports to the Director of Brand Communication. This position is responsible for the development and implementation of external communications and media relations to support Capital Metro’s brand messages and agency objectives. This position is the chief spokesperson for all media contacts. Communicates with the President & CEO and senior-level management on communication practices and media relations issues. Provides external communication counsel on operational and policy matters and develops a group of media trained subject matter experts. The ideal candidate will possess the readiness and dedication necessary to make a difference within Capital Metro and the community we serve.
CAPITAL METRO IS AN EQUAL EMPLOYMENT OPPORTUNITY EMPLOYER
PRIMARY RESPONSIBILITIES:
Oversee all message development used in earned media opportunities while ensuring message consistency with partners in marketing and internal communication.
Serve as Capital Metro’s chief news media contact and agency spokesperson; maintain around-the-clock media availability for crisis communications.
Counsel and communicate with Board of Directors and senior level management on media relations issues.
Write news releases, opinion editorials, media advisories, talking points, fact sheets, blogs, and presentations and develop strategies for their distribution; oversee the creation of photos, videos, and creative content development to support public relations activities.
Coordinate responses to media requests.
Create and coordinate media events.
EDUCATION AND EXPERIENCE:
Bachelor’s degree in Journalism, Communications, Public Administration, Public Relations, or related field. Additional experience may be substituted on a year-for-year basis for up to four (4) years.
Seven (7) years of progressively responsible experience in communications or public relations and experience presenting to senior management and Board of Directors.
Supervisory/management experience or the ability to complete approved training within 12 months of employment.
Bilingual in English/Spanish with the ability to translate material preferred.
Proven track record of success serving as media spokesperson, preferably in the public sector.
